Email marketing is one of the best ways to consistently reach and nurture relationships with your most valuable prospects and customers. It can also feel …
How to Quit Puzzling Over Your Email Newsletter
What to Include in Your Product Solicitations
Product solicitations to your distributor aren’t difficult or even particularly complex. But they are a critical communication it pays to do right! Luckily, a simple checklist can simplify your process and amplify your sales.
Three Simple Equations to Help Determine If Your Trade Show, Craft Fair, or Farmer’s Market Booth Made You Money
It can be hard to quantitatively determine if your show was more successful than a different one, or whether it even paid for itself. Luckily, three simple equations can help anyone decide if that booth rental was worth it.
How to Plan Your Revenue When You Sell an Expensive Product or Service
If you sell an expensive product, chances are good that you know a lot of people who’d love to own it, but have only a hazy sense of where your sales will actually come from. Focusing your energy on most-likely revenue to build a solid business — without feeling like a dried-out husk of your former self.